My Work
Joy isn't just my middle name — it's my creative mantra.
My Philosophy
I approach problems with curiosity, intentionality, and whimsy. I see puzzles everywhere. In a brand that isn't landing, in a thrift store bin, in an everyday object that could be something more. No matter the work — creative, research, marketing, consulting — my philosophy is the same: appreciate what already exists, find its potential, connect the dots and create a reimagined version with authenticity at the forefront. Thoughtful, thorough, and boundary-pushing, my creative constant is making the ordinary more extra, more human, and even more full of joy.
CREATIVE
My style philosophy has always been clear: dress for joy! The items in your life are no different. I enhance, embellish, and elevate everyday objects. Whether you're lighting a candle, taking your meds, or walking the dog — I make items that add extra to the ordinary.
MARKETING & BRANDING
Ten years in B2B tech taught me how to build systems, tell stories, and make things click for the people you're trying to reach. I work with brands who want a more human, more joyful approach — and who believe their marketing should feel as intentional as their product. I like making complicated things simple and boring things interesting.
Content & Copywriting
I blend wit and intentionality, designing content to live across multiple channels.
I approach problems with curiosity, intentionality, and whimsy.
I see puzzles everywhere. In a brand that isn't landing, in a thrift store bin, in an everyday object that could be something more.
No matter the work — creative, research, marketing, consulting — my philosophy is the same: appreciate what already exists, find its potential, connect the dots and create a reimagined version with authenticity at the forefront.
Thoughtful, thorough, and boundary-pushing, my creative constant is making the ordinary more extra, more human, and even more full of joy.
CREATIVE
My style philosophy has always been clear: dress for joy! The items in your life are no different. I enhance, embellish, and elevate everyday objects. Whether you're lighting a candle, taking your meds, or walking the dog — I make items that add extra to the ordinary.